The Politico ^ | April 6, 2013 | Reid J. Epstein
Posted on Saturday, April 06, 2013 6:04:38 PM by 2ndDivisionVet
President Barack Obama’s got a volunteer army — and all their marching orders come from carefully organized paid generals back at headquarters.
Obama won two terms by harnessing a grassroots movement through a tightly controlled, top-down campaign organization.
It’s what differentiates OFA from other grassroots groups, and even the Democratic National Committee: they’re combining large-dollar donations and unpaid local leaders for a carefully built, lasting structure that they believe will be just as effective in supporting the president as it was in electing him.
So far, OFA has alternated its agenda – a week on gun control, then a week on immigration, with some connection to Obama’s White House schedule. Starting next week, OFA will for the first time run concurrent national campaigns on gun control and immigration, blasting emails to supporters and holding local events….
(Excerpt) Read more at politico.com …